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The Montana WOW® Awards Show returns to Wellington from 23 September to 3 October 2010. General ticket sales are on now - see booking details below. Don't miss out on this spectacular and iconic theatrical extravaganza in 2010.

The 22nd Montana World Of WearableArt™ (WOW®) Awards Show will have you laughing, crying and holding your breath.

The Montana World of WearableArt™ Awards are an eagerly anticipated montage of theatre, dance, colour, movement and art. The annual non-stop spectacular is held at the TSB Bank Arena on Queen's Wharf in Wellington, New Zealand.

Make sure you don't miss out - if there is one show you need to see in 2010, it's the Montana WOW® Awards Show. Book your tickets now from the World of WearableArt website. Some seating categories have already sold out on certain nights.

Artists and designers from New Zealand and around the world enter truly amazing garments that are presented in a unique two hour show of choreography, music, lighting and special effects.

New Zealand’s Montana World of WearableArt™ Awards Show is an extravaganza that twists conventional perceptions of both art and fashion and weaves them into a performance that has been described as “Mardi Gras meets Haute Couture at a Peter Gabriele concert directed by Salvador Dali”. Over 160 incredible garments grace the stage across seven unique sections. In 2010 for the first time the Avant Garde section will be themed, with all garments Inspired By The Circus.

In 2010 the awards return to Wellington for a fifth year. From humble beginnings in 1987 as a promotion for a rural art gallery in Nelson, the two hour show has grown to become a New Zealand icon event, with 40,000 people attending it each year. Moving the event to New Zealand’s creative capital has enabled thousands more people to enjoy the magic of the Montana WOW® Awards Show every year. However it’s not just a Wellington event; it’s New Zealand’s much-loved theatrical extravaganza which appeals to people all over the world, and Wellington is proud to host it.

The Montana WOW® Awards are to stay in the capital for until at least 2012. Each multi-show season generates more than $10 million for Wellington as WOW-goers spend up large in hotels, restaurants, bars and shops. Since Wellington first hosted the Montana-sponsored awards in 2005, the audience has almost doubled. About 35,000 people now clamour for tickets to see the more than 300 outfits and experience the on-stage light-and-sound production, and about 60 per cent of showgoers are out-of-town visitors.

Suzie Moncrieff, WOW® Founder and Director and her team have spent two decades developing the original concept of WearableArt™ into a world-class event. The show has turned into a global phenomenon with a third of entries coming from overseas.

The 2009 Supreme Montana WOW® Award went to David Walker from Alaska for his sensational, 17th Century ball gown Lady Of The Wood (pictured). The Alaskan artist created the piece entirely out of mahogany and lacewood with 52 strips of maple and cedar veneer for the hooped skirt, topped off with a glamorous wig made out of wood shavings.

2009 WOW Award Winners (L-R): Firebird, Fold, Wanderer, Second Skin, American Dream.

Pre-Show Dining
You're booked to go to WOW and you need to dine somewhere first on the night - but where? Here are some ideas for pre-show dinner options nearby:

- Chameleon Restaurant in the Hotel InterContinental are offering a WOW pre-show dinner menu

- Hippopotamus Restaurant in the Museum Hotel

- Plate Restaurant & Bar in the Holiday Inn Wellington on Featherston Street

- Trade Kitchen

- Dockside

- Mac's Brewery

- The Grill at the Duxton

- D4 On Featherston

- Finc Dining Room

- Juniper

- Arizona Bar & Grill

- 3C Restaurant & Bar in Chews Lane

- Ibis Hotel on Featherston Street

Things to Do in Wellington during WOW®
- In need of some retail therapy? Wellington has a fine selection of shops along Lambton Quay and Willis Street. The Old Bank Arcade is the place to go for designer clothing and gorgeous things, and for something a little more funky head up Cuba Street.
- Visit the City Gallery, in Civic Square
- The Weta Cave is a must for any fan of the work of Weta Workshop. Explore the memorabilia at the treasure trove in Miramar and perhaps even purchase a memento of your own.
- Visitors to Wellington should make a trip on the Wellington Cable Car top of their list of things to do. Take the cable car from Lambton Quay to Kelburn where you can explore the Cable Car Museum and the Botanic Garden while taking in breathtaking views of the city.
- If you have a few hours to spare make sure you visit Te Papa, our national museum. The interactive multimedia experience Our Space is a definite must-see for both New Zealanders and overseas visitors.
- Check out the Wotzon.com Movie Guide for all the latest movies, cinemas and showing times on in the capital.

If you want to book accommodation for WOW®, click here to check out the Wotzon.com Accommodation Guide - its easy to book online as well.

A Taste of the Montana WOW Awards Show:

For more videos, check out the Montana WOW Awards YouTube channel.

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